The campaign, which launched on the 1st of December, uses the fire station’s elf on a shelf to highlight some of the potentially dangerous things that people may do to save money this winter.

Joe Dubben, Firefighter at Chichester Fire Station said: “Christmas can be an expensive time, and understandably people are going to be looking at ways they can save money on their energy bills to help keep costs to a minimum. However, sometimes saving money and fire risks go hand in hand, so we want to make sure that people can safely celebrate during the festive period.

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