Prime Hydration fans are in for a treat with the brand’s latest flavour reveal. The new addition, Cherry Freeze, is set to hit shelves worldwide, including in the UK, following a successful sneak peek.
Prime Hydration, co-created by KSI and Logan Paul in 2022, has quickly gained popularity with its range of flavours like Lemon Lime, Meta Moon, Ice Pop, and Tropical Punch. One of its recent exclusive releases was the Glowberry Prime.
Celebrating the milestone of selling one billion bottles globally, the brand recently offered fans in London and New York a chance to win a unique 24k solid gold Prime bottle, valued at USD$500,000 (£405,687). Contestants were given 48 hours to guess a six-digit code to win the bottle. While a young boy in London succeeded, the New York bottle was unfortunately destroyed.
The upcoming Cherry Freeze flavour was leaked by Prime Tracker, an app endorsed by KSI. The new flavour boasts a distinctive white and pink label, which intriguingly changes colour with temperature variations. Prime Tracker announced this on X (formerly Twitter), exciting fans about the upcoming release.
Social media reactions have been overwhelmingly positive, with fans expressing their eagerness to try the new Cherry Freeze flavour. Comments like “Looks insane,” “I need it,” and “THANK YOU I’VE BEEN WAITING FOR THIS FOR SO LONG” encapsulate the anticipation and excitement among the Prime community.
This introduction of Cherry Freeze adds to Prime Hydration’s growing repertoire of unique and diverse flavours, catering to a wide range of tastes and preferences. Prime’s innovative approach to flavour and packaging continues to captivate its audience, reinforcing its position in the competitive hydration market.