CDS Superstores, the owner of The Range, is poised to resurrect the Wilko brand, with plans to open up to five new shops before the upcoming Christmas season. The initial two stores will debut in Plymouth and Exeter, and the company has outlined ambitions to establish additional “concept” stores in locations such as Devon, the South-East, and the North of England. This development comes after Wilko faced a setback when it collapsed in August.
CDS Superstores is demonstrating its commitment to reviving Wilko’s High Street presence by prioritizing the rehiring of former Wilko staff during the recruitment process. The move is seen as a significant step towards rejuvenating the brand to its former glory.