VBites, a prominent vegan food business founded by Heather Mills, the ex-wife of Sir Paul McCartney, has gone into administration, citing the strain of rising raw material costs and soaring energy prices.
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Heather Mills launched VBites in 1993, focusing on plant-based alternatives to meat, fish, and dairy products. The company flourished as veganism gained popularity, further expanding by acquiring Redwood Wholefood in 2009. However, recent economic challenges have significantly impacted the business.